Fairmont Scottsdale Princess

Privado Villas at Fairmont Scottsdale Princess Earns Prestigious AAA Five Diamond

The Fairmont Scottsdale Princess is celebrating a new milestone in luxury hospitality. The resort’s exclusive Privado Villas at the Fairmont Scottsdale Princess has earned the prestigious AAA Five Diamond designation, one of the highest honors in the travel industry.

Each year AAA evaluates more than 27,000 hotels, yet fewer than one percent receives the Five Diamond distinction. The award recognizes properties that consistently deliver outstanding service, refined design, and an exceptional guest experience.

Located within the grounds of the Fairmont Scottsdale Princess, Privado Villas offers guests a more private and personalized way to enjoy the resort. The villas combine the comfort of residential style accommodations with thoughtful service and convenient access to the Princess’s award-winning amenities.

“This recognition reflects the extraordinary commitment of our Privado Villas team to delivering personalized, world class hospitality,” said Jack Miller, Regional Vice President and General Manager of the Princess. “Earning AAA Five Diamond is a testament to the passion, precision, and care our colleagues bring to every guest experience.”

What Makes Privado Villas Special

Privado Villas offers a refined resort experience for travelers who value exceptional service and the comfort of residential style accommodations. Spacious villas showcase elegant interiors and secluded outdoor spaces, offering a serene sanctuary within the resort. Thoughtful, personalized service helps tailor every stay, from arranging dining reservations to curating unique experiences throughout the property. Exclusive pools and intimate spaces provide a peaceful setting to relax, while full access to the celebrated amenities of the Fairmont Scottsdale Princess allows guests to enjoy renowned dining, spa experiences, and seasonal events across the resort.

“The level of care that a Five Diamond designation requires does not come from checklists,” said Thomas Overton, Director of Rooms. “It comes from pride, discipline, and a team that understands what luxury feels like.”

About the AAA Five Diamond Designation

The AAA Five Diamond rating represents the highest level of recognition in AAA’s hotel inspection program. Inspectors visit properties anonymously and evaluate service, cleanliness, comfort, and the overall guest experience. Only a small number of hotels and resorts achieve this distinction each year.

With this recognition, Privado Villas further strengthens the reputation of the Fairmont Scottsdale Princess as one of the Southwest’s premier luxury destinations, offering travelers an exceptional combination of privacy, personalized service, and world class hospitality in the heart of the Sonoran Desert.